Max Verstappen Takes on 100 Karts in Live ‘Max vs 100’ Spectacle at Silverstone on Disney+

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Four-time Formula 1 World Champion Max Verstappen will line up at the back of a 101-kart grid at Silverstone on September 16 for a live-streamed showdown against 100 other drivers. The event, billed as “Max vs 100,” is a made-for-streaming spectacle produced by Whisper with cinematic drone footage and videogame-style graphics layered over live telemetry. Verstappen, who began karting at age four, will use two-way radio as he battles through the field in a purpose-built Silverstone circuit designed by French kart designer David Terrien. The broadcast is hosted by British comedian Mo Gilligan and framed as entertainment-first programming rather than a traditional race. In the UK, the event streams live on Disney+ as part of existing subscriptions. In the US, it streams live via the ESPN App for ESPN Unlimited subscribers as part of ESPN’s direct-to-consumer service, with a delayed broadcast later the same day on ESPN2. The grid mixes Red Bull athletes, gaming talent, social media creators, streamers, and regular fans, with Verstappen starting dead last—a setup that echoes his early karting days. ESPN and Disney describe the production as a fresh take on motorsport coverage, integrating real-time data and bold visuals to enhance viewer engagement. The event is positioned as a test of whether streaming platforms can turn a champion’s downtime into appointment viewing, potentially reshaping how off-season racing is packaged and monetized.

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Source: Brabus & Premium Tuning — Motor1 (EN) (motor1.com)