Five Things to Know About Toyota’s U.S. Manufacturing Experience Centers

Toyota is throwing open the doors to its U.S. manufacturing operations through four dedicated Manufacturing Experience Centers located in Princeton, Indiana; Georgetown, Kentucky; Blue Springs, Mississippi; and San Antonio, Texas. These interactive hubs feature illuminated, multi-colored displays and immersive exhibits designed to give visitors a firsthand look at mobility technology and automotive production. Here are five key things to know about these facilities:

Open Doors for All: In-Person and Virtual Access for Everyone
Designed as barrier-free spaces, the centers cater to everyone from hardcore car enthusiasts to students interested in engineering. Alongside in-person visits, guests can also take virtual tours of select U.S. manufacturing plants.

Beyond Browsing: Get Hands-On with Immersive, Interactive Experiences and Exhibits
The facilities utilize interactive displays and 3D projection maps to showcase manufacturing innerworkings. For instance, the Indiana center features a deconstructed Toyota Tundra suspended from the ceiling in a gravity-defying display, allowing visitors to inspect the vehicle’s anatomy.

The People Behind the Product: See Why Toyota’s Team is Its Most Valuable Asset
Toyota operates with a regional workforce of approximately 63,600 employees, including 31,000 U.S. manufacturing employees. The company’s culture centers on Respect for People and Continuous Improvement. At the centers, visitors can test their own skills using dexterity and training exercises that employees complete daily.

Sparking Inspiration: Behind-the-Scenes Access to Toyota’s Manufacturing Marvel
The centers provide an up-close look at production lines, blending innovative automation with human craftsmanship to demystify the vehicle manufacturing process.

Wheels in Motion: A Hub for Workforce Development from Classroom to Careers
Serving as educational hubs, the centers partner with local schools, technical colleges, and community organizations. By highlighting advanced technology, automation, and problem-solving, the facilities aim to promote workforce development and inspire students toward careers in high-tech manufacturing.