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About the brand
BMW (Bayerische Motoren Werke) was founded in 1916 in Munich. The brand focuses on premium cars and motorcycles; M GmbH develops high-performance variants. MINI and Rolls-Royce are part of the BMW Group.
Latest articles
BMW rolls out expanded standard active safety tech with Neue Klasse launch
BMW is rolling out a raft of new standard active safety features with the launch of its Neue Klasse platform, marking a step-change in how the brand integrates driver-assistance tech across its lineup. The headline addition is an upgraded Exit…
The Throttle Stop – September 2026: Forks in the Roads
Motorcycling isn’t just about getting from A to B—it’s about the detours. In this month’s column, we’re talking escapism on two wheels, and how even the shortest rides can turn a mundane errand into a mini-adventure. Whether it’s a lunchtime…
MINI 1965 Victory Edition: a motorsport legend reborn in special trim
MINI has unveiled the 1965 Victory Edition, a limited-run special model that channels the spirit of the brand’s greatest motorsport triumph—the 1965 Monte Carlo Rally victory by the Mini Cooper S, driven by Timo Mäkinen and Paul Easter. The tribute…
BMW Is Phasing Out Physical Buttons Because Younger Drivers Prefer Talking to Their Cars
BMW is accelerating its shift away from traditional physical buttons and switches in favor of voice commands, touchscreens, and haptic steering-wheel controls, arguing that younger drivers increasingly prefer these interfaces. The Munich-based automaker has already implemented this minimalist approach in…
Wyndham Clark claims wire-to-wire win at 20th BMW Championship
Wyndham Clark secured his first Playoff title and sixth PGA TOUR victory overall with a wire-to-wire triumph at the 20th BMW Championship, held at Bellerive Country Club. The 32-year-old American led from the first round and finished five strokes clear…
China’s Car Market Slumps At Home As Exports Surge
China’s passenger car market just posted its 10th straight monthly decline in July 2026, with domestic sales down roughly 20% year-on-year to about 1.47 million units. Meanwhile, the country’s car exports nearly doubled, jumping nearly 90% year-on-year to close to…
BMW Isn’t Finished with the M2 — Another New Version Allegedly on the Way
BMW’s smallest M car, the M2, still has surprises left. A well-connected insider claims the performance coupe could spawn yet another variant, following hot on the heels of the recently launched M2 xDrive. The new version isn’t expected to arrive…
BMW XM Reportedly Facing Discontinuation Amid Weak Demand
BMW’s flagship M model, the XM, is reportedly on the chopping block as weak demand threatens its future. The plug-in hybrid SUV, which has sold just 7,608 units globally in 2025, is the slowest-selling BMW model, with even the discontinued…
St. Louis Celebrates 20th BMW Championship with Pro-Am to Benefit Evans Scholars Foundation
The 20th edition of the BMW Championship, the penultimate playoff stop on the PGA TOUR, launched today at Bellerive Country Club in St. Louis, Missouri, with the traditional Garnder Heidrick Pro-Am. All proceeds from the event—including funds raised from Pro-Am…
BMW M Motorsport Dominates Nürburgring Weekend with Multiple Victories Across Series
BMW M Motorsport capped a frenetic mid-August at the Nürburing with a blistering display of speed and consistency across multiple racing series. The action peaked from August 14–16, 2026, as the German circuit hosted DTM, ADAC GT4 Germany, BMW M2…