Audi news, RS/S performance, e-tron EVs, and A/Q line updates on MotorHub.
About the brand
Audi AG is a premium brand of the Volkswagen Group, headquartered in Ingolstadt, Germany. The four-ring logo reflects the 1932 Auto Union merger. The brand is known for quattro all-wheel drive, S/RS performance lines, and battery-electric models under the e-tron name.
Latest articles
2026 IIHS Crash Test: Six Vehicles Tested in Major Safety Comparison
The Insurance Institute for Highway Safety (IIHS) in America has put six popular vehicles through its rigorous 2026 crash test evaluations, revealing a mix of strong front-impact results and surprising vulnerabilities regarding rear-seat protection. The Nissan Kicks earned top marks…
Audi: Selling The Same Car Everywhere No Longer Works
Audi believes that the era of the global car has come to an end, and that regional differences have killed the one-size-fits-all formula. The company has set up a separate car brand, AUDI, specifically for the Chinese market, which sells…
BMW May Expand Wagon Lineup in America: “We Will Look Into Touring Concepts”
BMW’s latest M5 Touring is proving a surprise hit in the U.S., with sales split nearly 50:50 between the wagon and sedan versions. The unexpected demand has prompted the brand to explore bringing more Touring models to America where it…
Audi’s 987-HP Nuvolari Plug-in Hybrid Supercar Tears Up the Track
Audi has released a video showcasing the Nuvolari, a plug-in hybrid supercar, being tested at the Nardò proving ground in Italy. The Nuvolari boasts a 987 HP powertrain, consisting of a twin-turbo 4.0-liter V8 engine, a 7.3 kWh lithium-ion battery…
Stellantis Boss Admits Old Chrysler Cabins Felt Like Cheap Water Pistols
Ralph Gilles, the design boss at Stellantis, has spoken candidly about the poor quality of Chrysler's interiors in the pre-bankruptcy era, describing them as 'water-pistol grade'. Gilles, a veteran of the company, credited the 2008 Audi A4's cabin for inspiring…
Audi’s new A6 Allroad gets RS6-style widebody to take on boring SUVs
Audi has revived the A6 Allroad with a bold new look and serious off-road chops, positioning it as a muscular alternative to premium SUVs like the Q5 and Q7. The latest generation rides 34mm higher than the standard A6, packs…
Audi Reverses Course: Biggest Interior Shift in a Decade Brings Back Buttons and Tactile Controls
Audi is making a dramatic U-turn on interior design, abandoning its recent obsession with giant touchscreens in favor of tactile controls, premium materials, and a more subdued tech integration. The move marks a rejection of the screen-heavy cabins that have…
Bentley’s Electric SUV Unveiled: Ultra-Luxury Meets Curved Displays and Porsche Cayenne DNA
Bentley’s upcoming electric crossover, codenamed Barnato, has been caught in new spy shots both inside and out, confirming its ultra-luxury credentials and striking design cues. The model closely mirrors the Porsche Cayenne Electric in profile, but Bentley has infused its…
Is This Electric Porsche 718 Boxster Actually an Audi in Disguise?
Porsche’s long-awaited electric 718 Boxster/Cayman is still on track, but a near-production prototype wearing Ingolstadt plates suggests Audi’s electric sports car, the Concept C, may arrive first. A test mule registered in Audi’s hometown of Ingolstadt was spotted at the…
2026 Audi A3 refresh ditches more physical buttons, adds panoramic display and swarm-data cruise control
Audi’s 2026 A3 compact-car range rolls out a comprehensive interior and tech refresh across all body styles and powertrains, including the S3 and RS3 performance models. The headline change is the elimination of most physical buttons in the cabin, replaced…