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Pickup trucks

Ford Universal EV Platform Not Designed For Full Size SUVs

September 23, 2026 by Marcus Webb

Ford is rolling out its Universal Electric Vehicle (UEV) platform, a flexible architecture meant to underpin a range of body styles. The first vehicle on the platform will be the Ford Fathom pickup, followed by a compact crossover. Ford also…

Categories Industry News Tags EV, Ford, Pickup trucks, Sedans

Ford Rolls Out Stealthy $1,000 Discount Throughout Lineup

September 23, 2026 by Marcus Webb

Faced with soft new vehicle sales and elevated ownership costs spanning fuel, insurance, and interest rates, Ford has introduced a new dealer discount program. Following a 10 percent sales decrease in July and another 10 percent downturn in August, Ford…

Categories Industry News Tags Ford, Pickup trucks

Did CATL Develop Batteries For Upcoming Ford Pickups?

September 23, 2026 by Marcus Webb

Ford and Chinese battery giant CATL have a long-standing partnership, most recently involving Ford licensing LFP battery technology to build units at BlueOval Battery Park Michigan without any China-sourced raw materials. These units are slated for the upcoming Ford Fathom…

Categories Industry News Tags Debuts, EV, Ford, Pickup trucks

Latest Ford Fathom Teaser Pitches It As An Adventure Vehicle

September 23, 2026 by Marcus Webb

Ford is inching closer to the launch of its all‑electric pickup, the Fathom, with a new teaser that frames the vehicle as a true adventure companion. The clip shows a range of outdoor activities—mountain biking, hiking, kayaking, skiing—underscoring the brand’s…

Categories Industry News Tags Concept cars, Ford, Pickup trucks

Ford Motor Company Vehicles Were More Commonplace In 2009

September 23, 2026 by Marcus Webb

According to Experian data analyzed in the Q2 2026 State of the Automotive Finance Report, Ford Motor Company ranks near the top for total vehicles currently on U.S. roads across all model years, holding a 15.4 percent market share that…

Categories Industry News Tags Chevrolet, Ford, Jeep, Market, Nissan, Pickup trucks, Toyota

Saudis pivot to send more oil through Strait of Hormuz

September 19, 2026 by Marcus Webb

Saudi Aramco has shifted about 20 million barrels of spot crude to Asian refiners for September‑October pickup outside the Strait of Hormuz after the shutdown of its East‑West pipeline, which halted cross‑country flows to the Red Sea. The sales, confirmed…

Categories Parts & Suppliers Tags Market, Pickup trucks

Ford Won’t Say If The $29,945 Fathom Can Tow Your Trailer

September 17, 2026 by Marcus Webb

Ford has confirmed a starting price of $29,945 for the Fathom, including a $1,595 destination charge. However, the company has not published a towing rating for the electric pickup truck. Ford positions the Fathom for daily driving, cargo runs, and…

Categories Reviews & Tests Tags Concept cars, EV, Ford, Hybrid, Market, Performance, Pickup trucks, Tesla

What’s Your Favorite Alliterative Car Name?

September 16, 2026 by Marcus Webb

In the world of cars, a name can be everything. Brands often try to evoke nostalgia by reviving old model names or creating special editions. But have you ever noticed that some brands, like Ford and Chevrolet, have a fondness…

Categories Performance & Motorsport Tags Chevrolet, Ford, Pickup trucks

What ‘Adopt-A-Highway’ Actually Means

September 16, 2026 by Marcus Webb

Those Adopt-A-Highway signs you see on the side of the road aren’t just a feel-good gesture – they’re part of a program that’s saved state governments millions of dollars in cleanup costs and turned highway maintenance into a form of…

Categories Performance & Motorsport Tags Pickup trucks

US Service Sector Expands in August at Fastest Pace in Six Months

September 15, 2026 by Marcus Webb

The US service sector expanded in August at its fastest pace in six months, driven by strong demand and a pickup in business activity. The Institute for Supply Management’s services index rose 1.3 points to 55.4, the highest level since…

Categories Parts & Suppliers Tags Pickup trucks
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