“140 Years. 140 Places”: Mercedes-Benz’s global S-Class tour rolls into Africa

Mercedes-Benz is celebrating 140 years of innovation with an epic, transcontinental journey featuring three new S-Class sedans. The ‘140 Years. 140 Places’ tour spans over 50,000 kilometers across six continents, stopping at 140 symbolic locations that reflect the brand’s history, pioneering spirit, and global presence. After its world premiere on January 29, 2026, the convoy has already traversed Europe, South America, North America, Asia, Australia, and New Zealand. Now, the S-Class is making its way through Africa, with planned stops in Kenya, Tanzania, Zambia, Zimbabwe, Namibia, and South Africa. The route includes iconic landmarks such as the equator line, Nairobi National Park, and Mount Kilimanjaro. Alongside the new S-Class limousines, the convoy is accompanied by classic Mercedes-Benz models, current production vehicles, and local cars, creating unique encounters between past, present, and future at every destination. The journey offers unforgettable experiences for customers, Mercedes-Benz Club members, and fans, featuring meet-and-greets, exclusive stories, presentations, and opportunities to experience the tour firsthand. Community events at each stop shape the route’s progression. The tour concludes in October 2026 in Stuttgart, where Mercedes-Benz began. Fans can follow the adventure digitally via the Mercedes-Benz Community Hub, the brand’s social media channels, the Mercedes-Benz Media Site, and YouTube. Hosts including Callum Mullin (Europe), Karl Shakur (South America), Benjamin Ortega (North America), Tom Exton (Australia), and Tucker Doss (India) are documenting the journey.