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About the brand
Ford Motor Company was founded in 1903 by Henry Ford in Michigan. The company popularized assembly-line mass production (notably the Model T) and remains a major U.S. maker of trucks, SUVs, and passenger cars. Lincoln is Ford’s luxury brand.
Latest articles
Lincoln Outranks Cadillac in 2026 American Customer Satisfaction Index Study
The 2026 American Customer Satisfaction Index (ACSI) study has delivered a clear verdict: Lincoln beats Cadillac in customer satisfaction, securing a score of 76 out of 100 and placing sixth among luxury brands. The results, based on 6,699 random consumer…
Ford Abandons “Bronco Rough Riders” Trademark After Three Years
The Ford Motor Company has abandoned its trademark application for "Bronco Rough Riders", which was filed with the United States Patent and Trademark Office (USPTO) on September 29, 2020. The application, serial number 90221076, described the goods and services as…
Ford Bronco Tops Depreciation Charts as Used SUV Prices Slide in June 2026
A new iSeeCars analysis covering June 2025 to June 2026 reveals the Ford Bronco has vaulted into the top 10 most depreciated used vehicles, climbing from 16th place in May to sixth in June. Over the 12-month span, the rugged…
New Edge Ford Mustang Owners Can Finally Get Amber Tail Lights: Video
Aftermarket specialist Late Model Restorations (LMR) has rolled out a fresh batch of Cobra-style amber taillights designed specifically for the 1999–2004 Ford Mustang, colloquially known as the New Edge generation. The new reproduction taillights mimic the look of the amber-lit…
Unifor: Ford’s 5.0L Coyote V8 Demand Set to Rise Through 2029
Canadian auto workers’ union Unifor has ratified a new three-year master agreement with Ford Motor Company that locks in pay hikes, richer benefits, and production commitments for the automaker’s Canadian plants. The contract explicitly addresses the future of Ford’s 5.0L…
Used Ford models with aftermarket KARR alarms vulnerable to Bluetooth hacking
Security researchers at the University of California San Diego have uncovered a major vulnerability affecting over two million used Ford vehicles across the U.S. equipped with aftermarket KARR Security Systems. The flaw allows hackers to remotely access the alarm system…
Ford F-150 pickups with Pro Power Onboard gain a new GenerLink transfer switch for whole-home backup power
Ford is rolling out a new GenerLink transfer switch designed to pair with the Pro Power Onboard system on F-150 pickups, turning the truck into a seamless whole-home backup power source. Developed with Global Power Products, the switch eliminates the…
Ford Ranks Sixth Globally in Q1 2026 Market Share, Geely Close Behind
Ford has maintained its status as a top global automaker despite recent challenges, particularly in China where competition has intensified. According to automotive analyst Felipe Munoz, Ford secured the sixth position in global market share for Q1 2026, capturing 4.42%…
Donkervoort P24 RS with Ford 3.5L V6 EcoBoost Now Available in Right-Hand Drive for Global Markets
Dutch ultra-lightweight sports car manufacturer Donkervoort has expanded the global reach of its latest P24 RS model by introducing a right-hand drive (RHD) variant. The P24 RS, which debuted in January, is the first Donkervoort to feature a Ford powertrain—the…
Transport M&A gains steam as freight market rebounds
Mergers and acquisitions in the transport sector are accelerating in the first half of 2026, fueled by a freight market rebound and sellers who had delayed exits finally returning to the market. Capacity cuts, rising freight rates and stronger investor…